Tuesday Jun 13, 2023
Marketing Your Podcast with Jonathan Carone
Do you want to let more people know about your podcast?
Of course you do, right?
Well, that means you are a marketer and need to share your podcast in an ethical way. But with so many negative and often gross example on social media and in your inbox, where do you learn about marketing done well?
Our guest recording today is Jonathan Carone, owner of CaroneDesigns and fellow podcaster of two shows (Unlearning Youth Group and Unlearning Church Staff). In his business, he designs websites and marketing strategies that work for churches. His podcast promotion is top notch as well.
Today, Jonathan will share how to let people know about your show ethically, his best marketing strategies, and the essentials for your podcast website.
MEET OUR GUEST JONATHAN
Jonathan Carone has his own design and marketing firm Carone Designs and he runs two podcasts, Unlearning Youth Group and Unlearning Church Staff where he helps people work through their deconstruction in a way that leads to the real Jesus. He is also a StoryBrand Certified Guide.
Connect with me and let me hear your thoughts over on Facebook!
TOPICS DISCUSSED:
- How he help churches and what he do with marketing
- How to position yourself as the solution to your audience's problem
- Leading people to Jesus
- How would he reframe marketing for us
- Identifying the purpose of creating a podcast, is it for someone to help
- Basic marketing strategy and what is Jonathan’s weekly routine for promoting your podcast
- How to promote your podcast
- How has Tiktok influence his podcast
- How to listen to your audience
- Does everybody need to have their own website
- The importance of having a website and How to build it
- What do people need to have on their website aside from email sign up
- The number one mistake people make when it comes to their website
RESOURCES AND LINKS FROM THE SHOW:
- Don Miller’s StoryBrand Book/ Certification
- Carone Designs
- Unlearning Youth Group Podcast
- Unlearning Church Staff Podcast
- Tiktok
- Acast
CONNECT WITH JONATHAN CARONE
CONNECT WITH ME ERIC NEVINS
- CHRISTIAN PODCASTER ASSOCIATION (CPA) FB GROUP
- CHRISTIAN PODCAST GUEST FB GROUP
- HALFWAY THERE PODCAST
- HALFWAY THERE PODCAST FB
- CHRISTIAN PODCASTER ASSOCIATION MEMBERSHIP
MORE ABOUT THE CHRISTIAN PODCASTER:
The Christian Podcaster is the official podcast of Christian Podcasters Association. We help Christians with a message develop, launch, and grow their podcasts so they can serve the people God is calling them to. Whether you’ve started your show or are ready to launch, this podcast is for you.