The Mechanics of Your Podcast

What's the first thing you thought you had to do once you made the decision to start your podcast?

If you said "Buy a microphone," you're not alone.

Most of us start with the how questions at the beginning of the podcasting journey. We addressed some of the basic equipment in our episode called Getting Started with Podcasting, so we won't belabor those points here.

Instead, this episode focuses on the other aspects of your podcast that set you up for success later like your website and email. And, if that sounds too daunting, don't worry, I share some easy ways to create both using simple tools.

If you're stuck on the "mechanics" of your podcast, this episode is for you.

Quotes from the episode:

“Invest in tools and systems that make your podcast mechanics function smoothly.” 

Timestamped summary of this episode:

00:00:03 - Introduction,
Eric introduces the topic of the mechanics of podcasting and explains how it fits into the metaphor of building a house for your podcast.

00:05:26 - The Importance of a Website,
Eric explains why having a website for your podcast is essential for content marketing and offers two recommended tools for creating a website.

00:10:28 - Creating Show Notes,
Eric emphasizes the importance of creating show notes for each episode, which serve as a repository for links and a way to drive traffic to your website.

00:13:33 - Committing to Consistency,
Eric encourages podcasters to commit to consistency in order to build an audience and offers tips for staying on track with regular episodes.

00:18:38 - The Power of Email Marketing,
Eric discusses the benefits of email marketing for podcasters and encourages listeners to start building an email list, offering tips for getting started.

00:14:07 - Building Your Podcasting Toolbox,
Eric recommends using Podpage or Kajabi for website creation and building an email list. He also suggests using hosting services like Captivate or Libsyn. Eric stresses the importance of committing to learning one piece at a time and iteratively improving your podcasting process.

00:15:31 - Email List,
Eric emphasizes the importance of building an email list, even if you're just starting out. He recommends using tools like AWeber, ConvertKit, MailChimp, or Mailer Lite to start collecting emails. He suggests emailing your episodes out every time you produce one.

00:17:23 - Podcast Equipment,
Eric recommends investing in a good microphone, preferably one that costs around $100 and lasts a long time. He also mentions that editing software like Hindenburg, GarageBand, or Audacity can be used for post-production.

00:22:24 - Podcast Workflow,
Eric shares his podcast episode workflow, which includes pre-production tasks like content creation and show note preparation, the recording process with emphasis on audio levels and introductions, and post-production editing and scheduling. He encourages podcasters to iterate and improve one aspect of their podcast every quarter.

Resources Mentioned: 

• Join the Christian Podcasters Association Facebook group for support, networking, and to ask podcasting questions.
• Check out the Getting Started with Podcasting episode for microphone recommendations and other tools.
• Developing your Mindset for Podcasting Success episode
• Consider using PodPage or Kajabi
  • Above are affiliate links that pay a small commision back to CPA if you use them.
• Join the Christian Podcasters Association membership

Are you ready to grow your podcast into the ministry you first envisioned? Join CPA Gold to find the resources, support, and community that will take you from mindset to monetization.